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DUREX
THE D-SPOT
The world is in a tragic recession. A sex recession. It seems time in the bedroom has become boring. People just can't be f**ked. Literally... So when Durex proposed a campaign to bring people with disabilities into the sex conversation, we saw this as the perfect opportunity to spice things up again.
People with disabilities have great sex. They have to constantly adapt in the bedroom and learn new ways to be aroused. Toys, talking dirty, positions... they know all the tricks in the book, because they have to. Their disabilities aren't a disadvantage - it actually makes them sexperts. It's time they taught us a thing or two.
Role | Idea, concept, strategy & copywriting
Project | D&AD New Bloods
We turned "Netflix n' chill" into "Netflix n' class is now in session". Durex's original series, The D-Spot, is like Queer Eye... but for sex.
Our 5 sex-pert hosts (each with disabilities) teach us all a thing or two to add some spice under the sheets.
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